Wickedly Popular Halloween Marketing Ideas That are Hard to Resist

Halloween will definitely add a fun twist to any normal branding campaign and offer a perfect opportunity for businesses to connect with customers. Celebrate the Halloween spirit with some creative marketing ideas to enhance your brand popularity and holiday sales revenue.

Halloween marketing can include activities that appeal to customers throughout the Halloween season. Even simple gestures like Halloween decorations or trick or treat fun can leave a lasting impression in the minds of the audience while driving up the footfalls of your stores.

Halloween promotions are budget friendly and effective, which makes it ideal for even promoting small businesses and driving low cost marketing campaigns.

Here are some Halloween-Themed Marketing ideas that will help you to make the most of the spooky season and promote your business this year.

Grab easy attention with Halloween themed décor

Decorate your store with Halloween themed decorations or make a Halloween makeover to your online store to grab people’s attention. It will also get them connected with your brand easily. Besides, it will create a positive experience that will keep them coming back.

Sell relevant products

Besides, you can stock up items like candy, decor, costumes, or clothing to grab people’s attention.

Host a trick or treat event

Nothing says Halloween like trick or treat fun . So, marketers can hand out candy to be part of the Halloween fun in their neighborhood. Customize candies with your brand and Halloween message to make it extra special and create happy holiday memories.

A Halloween Costume Photo Contest

Halloween is that time of the year when people dress up in eerie costumes to transform themselves into  witches and ghosts to complement the Halloween theme. So, businesses can host costume contest to inspire their clients and customers to dress up as their favorite Halloween character. Get them submit photos on your website or social media accounts and announce prizes to the winners.  You can also plan various categories like the spookiest or the most creative.

Hold a Pumpkin Carving Contest

Pumpkin carving is indeed a tradition that is associated with fall season festivities. Halloween is no different.  You can host this event in your store or allow people to submit snaps of carved pumpkins online. You can even display these intricately carved pumpkins in front of your store leading up to the holiday.

A Halloween-themed Scavenger Hunt

A scavenger hunt can also increase foot traffic and pique interest among the customers about your Halloween sales.

Deck up the store front

Make sure to decorate the store front with Halloween motifs and designs to grab easy attention of even  casual passers-by . All you need is to add some spider webs and other spooky décor items to recreate the haunted house theme and get the undivided attention of people who pass by . You can even share these snaps in your social media channels to spread the word and build up a buzz.

 Host a Halloween Party

Likewise, you can host a Halloween party for your regular customers. Send out email invites or put up signage around town to ensure full attendance. Make your party the talk of the town by including  fun elements like trick or treat events, costume parties and fun contests that will also keep the audience spell bound from start to finish!

Create Spooky Product line

Halloween indeed gives you the privilege to be as spooky as you wish. So, you can come up with an exclusive product line that bears spooky names that reflects Halloween fun and get people into the Halloween spirit. Your creativity is all that matters here. So, try to come up with some spine chilling names, the mere mention of which may send a shiver down the spine!

Looking for more Halloween promotional ideas that are a wee different? Reach out to our creative team for some fresh inspiration