What Millennials Think about Promotional Products
- Posted by ProImprint
- Posted on February 11, 2020
Did you know that a millennial’s thoughts on promotional products will be entirely different from the ones of the older generations? Millennials have indeed emerged as influencers in the business world; and there is a renewed interest among marketers in closely watching the tastes and aspirations of the millennial community.
Reports show that these hyper connected individuals will make 75% of the workforce in the US by 2030! The day is not far off when millennials will be running the world. Conventional marketing may not cut the ice anymore. The goal of the marketers will be to find promotional products that not just create impressions but impress the millennial community.
So, marketers will have to fine tune their expertise in winning over this community towards their brand.
Promotional Products Millennials Care About
Here are some tips on custom products that the millennial generation is drawn towards- for some obvious reasons. It will be a smart move to ensure a supply of these fashion forward custom gifts to put your brand on top of their minds.
Portable Speakers
Let’s be frank about it- Music and millennials share a strong bond! So it will be nice if they can play music wherever they go. Wireless Speakers are great for parties, picnics and road trips. Even if they don’t want to use it, they can easily pass it around to their friends. So, that being said, portable speakers are indeed a unique item to give out across every genre of users and multiple generations.
Power Banks
Millennials live around their phones and it is a challenge for them to keep it charged up for podcasts, mails, online research, movies, maps and more. Thus, powerbanks will make an obvious gift choice for millennials. Every time the young audience uses these free powerbanks with your logo on it they would remember your brand and will reciprocate this warm gesture.
We don’t think these are just exclusive to Millennials either. Everyone who uses phone for business and personal reasons may need a reliable back upI
Oahu Sunglasses
Sunglasses are something that people never get enough of! Easy to misplace or flicked off, sunglasses are one of the most commonly lost accessories as well, which makes these logo items hotly favored. Thanks to the incredible popularity of custom sunglasses as promotional items, a lot of companies use popular models like Oahu sunglasses.
Choosing brightly colored sunglasses will help marketers to stand out. Have a strategically placed logo, an interesting tagline- and Voila you have a great handout that will tug the hearts of the millennials. Grab their easy attention with sunglasses of unique colors and cool designs and you have a true winner in promotional items.
Custom Apparels
T- shirts cast a magical spell over millennials. It is the style that everyone prefers. With the advent of athleisure trend, people even wear it to office, golf greens or evening parties. T shirts are in style! Everyone is wearing these soft, warmly colored tees and free tee shirts are always welcome.
The youth will like the idea of having an alternate brand on the soft colored tee or a slogan of a hip company on their shirts than the brand emblem that every T shirt may have!
Tumblers
Millennnials are turned on by trendy drinkware items and sleek travel tumblers that they carry wherever they go. With a greater awareness of health and wellness, millennials take extra care in carrying home made fresh fruit juices or energy drink on their go.
The best part- these vacuum insulated metal tumblers will keep the beverages hot or cold- the way they wish. These branded tumblers are fashionable and cool and when they feel creative they can post an instagram post with your logo proudly displayed. So that will make your message viral and your logo an overnight sensation!
Promotional Products to Win Over Millennials
Now that you have the best kept secrets of Millennial personality and some of their preferred gift choices, you can easily win over the millennials with some of the gifts that match their dream.
MIllennials are hyperactive in social media; they share photos and opinion all over social media and boast of a lot of followers. So, by putting your name on items that the millennials use day in and day out your brand visibility will get a dramatic surge as well!
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