Top 5 Reasons That Make Custom Mugs Value Added Business Gifts

Coffee mugs are not just mundane household items that we all fill up with coffee or tea every morning to drive us throughout the day. Custom mugs make high value promotional items that will ensure countless impressions for your business because everyone needs mugs in their daily lives. High utility practical gifts like mugs can have a positive influence on the users.

Reports show that 57% of people were able to recall a brand on promotional mugs whereas the same set of consumers could recall only 28% of TV advertisements.

Here are 5 solid reasons that make custom mugs great promotional items

1. Utility
   Consider the exposure your brand will get on these custom mugs as 83% of adults drink coffee/ tea every morning. Mugs are used many times a day and the consistent practicality of mugs earns them a recall rate of 57% today.
2. High retention
   Mugs can last many years before getting worn out. Most people love to enjoy their beverages in their favorite mugs and will love to use it provided it gets the job done. Customize these drinkware items with an interesting tagline, artwork or message to leave a lasting brand impression in the minds of the users. Not many promotional items can ensure advertising for many years into future as custom mugs.
3. Ensures higher brand visibility
   Anything imprinted on custom mugs will never get overlooked as they remain right in front of the eyes of the users, which means your brand will engage the users in a subtle and subconscious way. Your message on these mugs get up-close, which makes it impossible for the users to ignore the information that these carry.
4. Popularity
   There can’t be anyone who doesn’t own at least one mug because these daily use items are something everyone needs. By handing out custom mugs, you’re handing out a household essential, which in other words is the best form of functional marketing.
5. Word of mouth publicity
   A trendy mug will easily make a talking topic among anyone who sees it. Be it in office, on the move, at home or in picnics, everyone loves to carry their favorite coffee mugs wherever they go. Every time these branded mugs make a stylish entry, they will draw new sets of eyeballs to your brand and message. Nobody can ignore your message on these pretty mugs and it can infact go on forever. These budget friendly handouts will literally sneak in your brand right into the homes of your recipients and ensure long term branding for your business for a very long time to come.

You may also like…..

How Custom Mugs Can Grab easy attention and Highlight Your Brand