Tips and Trends to Celebrate National Wedding Month
February is National Wedding Month, which makes a perfect time for businesses to come up with appropriate custom gifts for the love smitten couples out there. Weddings are made in heaven but the task of making it happen on earth comes with its share of stress and strain too.
Promotional gifts such as planners and calendars will make a great choice to make the planning process simple. Make sure to personalize these functional gifts with your brand and message to give it a personal touch. However, organizations that wish to leave a lasting impression can think of sponsoring part or full ceremony. Small businesses that wish to get connected with the local community will find this promotional idea a great hit.
By sponsoring events, companies can earn a positive reputation in their hometown and can make their brand a part of their lives. Getting involved in events such as weddings will bring long lasting results than just putting your brand on a product that your recipients will find useful. Sponsoring events like weddings will give a fabulous opportunity for businesses to be part of the memorable moments of their customers’ lives and to show their commitment, not to forget the free advertising options that come with it.
Here are some ways how businesses can sponsor wedding events
Catering contributions
Food is the main highlight of any wedding function. However insufficient or unpalatable food could be some of the worst turn downs for your wedding guests. Catering takes up a large portion of the wedding budget for most couples and a lot of effort and time goes into the menu planning process. So, if you are into food or beverage businesses, you can donate cake, cookies or even the flatware to ease the budget and effort of the couple. The hosts can return the favor by recognizing the contribution in the program or by handing out your business cards along with their party favors.
Party favors
These little tokens will not just keep your wedding day memories fresh in the minds of your wedding guests but will live on as symbols of appreciation for a very long time. Personalized candies or cookies are great options to grab some free marketing opportunities at easy rates. Custom tote bags or drinkware items imprinted with the image or initials of the couples will make another cost-effective wedding favor. Earning an acknowledgement from the couple will go a long way in driving up the business in a subtle and nonintrusive manner.
Sponsorships
A wedding involves many elements that business owners can sponsor. Be it donating the flowers, renting the tables and chairs or sponsoring the entire wedding, there is something for every budget. Business owners can figure out what is the best way to get involved in the event by discussing with the couples. Businesses who wish to get their name out to the public can easily gain it by handing out custom tote bags or invitations.
Think of more creative ways how your business can get your message out without being too pushy. Do share your thoughts and ideas in the comments section.
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