The Best Way to Market Your Brand At Networking Events-A Quick Guide
No matter whether you are a newbie or a business gaint, networking is crucial for your business. Apart from helping businesses to connect with potential clients, networking will enable businesses to highlight their brand and to position themselves in the business world properly. These handy tips will help you get the most of your networking events.
First impression is the best
The best way to market your brand in any business event is to create a friendly vibe and a personal connection with the attendees. Mix freely with the audience and make the attendees feel comfortable and set off a useful conversation where you discuss not just about your products but the two way relationship that can evolve between the audience and your brand. You may have only a few seconds to present your best presentation without the annoying sales pitch. Distribute brochures and custom gifts that are customized with your brand. Think of unique handouts that will grab easy attention of your audience.
Pocket Microfiber Lens Cloth Keychains that feature a microfiber cleaning cloth attached to a keychain is a simple item that your attendees can use on regular basis. Every time they clean their sunglasses or mobile gadgets, these brilliantly colored microfiber cloth will highlight your brand and message. The generous imprint area of this microfiber cloth will allow you to get creative with your message.
Phone wallets may not appear as exciting gifts but they make great promotional tools because every time your recipients use these to carry their cell phones, keychains or credit cards, your business information will get a lot of attention.
Hand sanitizer is a tradeshow staple as it keeps the recipients safe and germ-free in these large events where a lot of hand shaking and interactions happen on the tradeshow floors.
Waterbottles: These logo items will make great handouts during outdoor tradeshows and summer events. By the time your recipients reach the last booth after exploring the whole venue, they would have developed a personal connection with your brand.
Pens: One of the most popular in tradeshow staples yet always in demand, custom pens are light weight and easy to distribute. Put your brand and message on these and see how custom pens will put your brand right in the hands of your audience.
Wearables grab easy attention
No tradeshow can be complete without a confident team attired in custom T shirts. They make the best brand ambassadors for your business as nobody can overlook the team outfitted in your corporate colors and message. Lanyards and badges make high visibility event handouts not just for your team but also for attendees. Customize these with your brand and message and your attendees will be taking home your brand when you hand out these.
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