Promotional Products Are Not For Just For Tradeshows- A few Ways To Employ Logo Items You May Not Have Thought about
- Posted by ProImprint
- Posted on April 29, 2016
Promotional campaigns vary in scope and size, so are the custom gifts that marketers employ. Interestingly there are a fee clever and unique ways of employing logo gifts. Some marketers set out on a random campaign by handing out logo gifts to just anyone who comes across while others plan a more targeted approach to leave a lasting impact. Interestingly custom gifts can also be employed in your office or among employees to get the campaign up and kicking! Surprised? If you haven’t thought about that possibility till now, let us get started right away.
Stand out l!
When all your competitors try to address the same set of clients as you, the recipients are likely to get deluded with more T shirts, pens and note pads that they can handle! In all probability they may shove it to some drawer and forget all about it.
So, what could be a better way to engage your customers with your brand? A hand written note and a small gift in mail will get your business a notch closer to the hearts of your customers. Choose some trending gifts like Bluetooth speakers or powerbanks, which are hard to resist and are useful in their daily lives. It is recommended to do a bit of research to find their interests and hobbies so that you can zero in on gifts that they will surely use. This will help you to make a big profit with a small investment and will see that your promotional efforts are not wasted.
Your Employees are the best brand ambassadors
Well appreciated employees will highlight your corporate image better than most logo gifts. So, if you have employees who interact with your customers, try to make your employees a live promotion for your brand. Employee appreciation gifts like plaques or personalized items including watches, pen holders and portfolios are some of the many gift ideas that can be considered. Every time a customer steps into his cabin, he will be impressed the way your organization treats your workforce. It will show off the professional and friendly profile of your business, which in turn will make your customers upbeat and confident in doing business with you.
Safety campaigns for your organization
As they say charity begins at home. So, why not start practicing safety campaigns to promote the safety of your employees by handing out appropriate logo items like flashlights, safety kits or multi tools among others. This will not just add up to the social commitment of your brand but will also avail the benefit of lower insurance premium.
Put on your thinking caps to come up with more such creative and unique ways to promote your brand without even attending tradeshows or fairs. Try to find inspiring ways to employ custom gifts outside the mainstream and you will be surprised at the tremendous options on offer.
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