New Year Promotional Gifts- A Few Fabulous Choices To Consider

The tradition of giving New Year gifts dates back to ancient times. It makes a sweet gesture for people to convey their thoughts and appreciation to the recipients and to wish them a year of happiness ahead. For business owners, New Year makes a great time to hand out custom gifts for their employees, clients and customers to reinforce their business relations and to make their recipients feel special and well appreciated.

So, if you are busy looking for that perfect gift for your business associates, here are a few interesting tips that you might probably have not thought about before. Studies show that brands that hand out gifts are more likely to be remembered by their customers than businesses that do not use free gifts as their marketing swag. Put your brand in front of them this holiday season and impress your audience for a long time with these personalized gifts.

Handing out custom gifts will go a long way in building upon your personal connections and to make your brand part of their holiday celebrations. Custom gifts make great ice breakers and conversation starters as well for businesses during business events and tradeshows. Go with the classic choice of customary chocolate gift boxes or try something innovative; choices are all yours as you have a range of New Year gift ideas to choose from.

Choose functional gifts: Make sure to choose functional gifts that your recipients will actually use in their lives. Calendars and portfolios are examples of gifts that will ensure brand exposure all year round. It is recommended not to include poor quality products in your marketing swag because these gifts items are tokens of your brand identity. Earn the goodwill and loyalty of your customers by handing out superior quality gift items that will go a long way in building up your business relationship.

Choose gifts that will travel with your recipients: It is better to put your promotional dime on custom gifts that your recipients are likely to travel wherever they go. For instance custom gifts like keychains, thermos mugs or water bottles are perfect examples of gifts that will let your recipients carry your brand wherever they go.

Consider the potential return on investment: Custom gifts are cost effective than the traditional modes of advertising like news paper ads, flyers or radio ads. Choose promotional gifts that continue to make consistent brand impressions for a long time. Some of the gifts to consider include refrigerator magnets, pens or tote bags. These gift items grab easy attention of anyone who sees it and will ensure ample word of mouth publicity.

Promotional gifts give back much more and ensure more value for your promotional dime. Unlike TV or newspaper ads that have a very low shelf life, custom gifts can effectively grab the attention of your audience and retain it for a very long time.

Which are the promotional gifts that you plan to use for your New Year promotions? Share your ideas at the comments below. You can also visit our Facebook page to stay updated on New Year promotional gifts and ideas.

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