Lift Your Business Profile With Fall Season Marketing Themes And Ideas
Fall season brings students, sales, and new marketing ideas inspired by back to school events and an impressive holiday calendar with many red letter days like Halloween.Get ready for the changing seasons with a fresh new list of custom products for your fall marketing strategy that will ensure your recipients a season to remember.
Summer is making its way to the cool and crisp fall season where leaves change color and pumpkin pies dominate the menu! Here are some marketing themes and ideas to leverage your fall season business promotions.
Back to School Marketing
Any type of business can plan back to school themed promotion. Run student discounts and offer custom school supplies as gifts to your audience. If you are located in a college town, you can partner with student organizations for events and create hype.
Labor Day
Labor Day is a National holiday and a good opportunity to attract new customers to your stores. Plan a customer loyalty program or incentives to regular customers. It makes a perfect occasion to think of employee appreciation gifts for a work well done. Choices are all yours.
NFL Opening Night
Nothing says fall like football! Decorate your store in team colors, host a football-themed party and post pictures with hashtags on social media. You can even plan a contest for your customers to predict the winners of the season.
Celebrate the season opener with some ideas and gifts like football shaped keychains, football coin bank, football pillow balls and a lot more that will help you score your promotional goal. Did we say that these will easily end up as football souvenirs after the season?
National Read a Book Day
September 6th is National Read a Book day. Educational institutions, tutors, preschools and businesses in the educational niche can think of innovative handouts to market their brand. Writing supplies like pens or pencils are staples that will please any book lover. Notepads and book marks are also great handouts for this event. Every time they jot down quotes from the book or mark the last read page with bookmarks , your brand will inch its way closer to your book loving audience.
You can even think of running an awareness campaign to popularize reading habit in the modern generation kids of the digital age where kindle and tablets are more popular than paper backs. Readers are more likely to recall events while reading it in print compared to ebooks. Print books have colored pages and a nice tangible feeling that makes reading physically pleasurable.
What if your business is not related to education? You can still use this day as an inspiration for your employees and clients to read a book based on their hobbies, sports or even related to your industry. You can also donate books to the local library or sponsor a literary event to inspire reading among kids and give something back to the community. It will enhance your goodwill and brand popularity in your locality.
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