How Tradeshow Giveaways Make Big Impressions (Infographics)
- Posted by ProImprint
- Posted on January 19, 2018
Trade shows are excellent options to promote your business and a great way to network with the other players in the industry and grow your customer base. Tradeshows that are typically industry specific will drive huge crowds that may be interested in that industry, which will give you an advantage of reaching out to a targeted audience and create better brand awareness. Tradeshows make high quality leads, enable businesses to create a huge database and enhance B2 B trading opportunities. To make your booth stand out and lure more footfalls, you need inspiring tradeshow handouts and swag that will engage the audience with your brand and will enhance your brand recall.
Stocking up the trending tradeshow giveaways will make a great way to capture people’s attention. Get started with this illustrative infographics that will shed light on the most popular tradeshow handouts on offer.
3 top trade show giveaway trends
– Tech gifts are the new rage
– Fun and Functional items are popular
– Wellness gifts are always welcome
Tech Gifts are the latest trends in 2018
The promotional gift trends for 2018 show that Tech giveaways are likely to be the hottest trend this year. So, make sure to include custom tech gifts in your tradeshow swag to draw crowds and keep them engaged. Choose popular custom tech gifts like bluetooth speakers, ear buds, or chargers. Reports show that 60% of consumers are more likely to do business with an advertiser that handed them powerbanks than those that did not. Tech items like USB drives are retained by as much as 91% of users for their functionality.
Fun and functional : Introduce your brand in a lighthearted way!
The best way to appease the audience will be a subtle brand presentation without the obvious marketing pitch; and that is what makes a mixture of fun and functional gifts a top choice. Silly and fun items like stress relievers make a great fun item among tradeshow gifts. Some of the functional gifts to consider include blankets, drinkware items and totes. Personalize these with your brand and message to make it the talk of the tradeshows literally. Did you know that 86% of recipients develop a positive impression about an advertiser after receiving promotional outerwear gifts? So, make sure not to miss out these crowd pleasing tradeshow handouts that will make the biggest brand ambassadors for you.
Wellness Items : Help your audience stay hearty and healthy.
Show your audience how much you care by handing out custom wellness items. It is interesting to note that while 27% of consumers regularly carry wellness products with them, women are more likely to own a branded health and safety products than men. Some of the budget friendly tradeshow handouts that can be considered include Fitness bottles, pedometers, exercise bands and Sports towels among others. The generous imprint area of these logo items will keep your brand on a proud parade while the high utility value will ensure regular brand exposure.
Trendy tradeshow gifts are the most cost effective way to generate brand exposure. Make sure to shop for all the trending giftsunder one roof at ProImprint and make your tradeshow participation successful.
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