How To Stay Connected With Your Audience Online During Covid-19 Lockdown
Staying connected with the audience is the need of the hour! As businesses cannot reach out to their customers directly due to social distancing restrictions and lock downs, many are finding creative ways to stay connected with their prospects. Social media communication has been the one of best ways in this regard.
When customers cannot come to your business take your business to them! Social media is the best way for you to update your business information with your customers.
Here are some top tips on how to keep in touch with your customers online!
1.Post Updates About your services
Keep your customers posted on the latest developments happening in your stores. Are you open for only reduced hours? Make sure to let your audience know it. Have you limited your services to drop-off or pick-up services only, update your audience about this temporary arrangement. Constant communication will give a clear picture to your customers and will boost their confidence in you .
2.A Video Post on the safety measures you are adopting
Customers may be worried about the risks of self infection and contracting the virus if they shop. An informational video post will allay their fears and ensure that by keeping the hands clean you can stay safe from germs.
Your customers will feel reassured if you share the disinfection measures that are being carried out in your stores to ensure a safe shopping experience for the customers.
Welcome your customers who drop in with some appropriate customized handouts like hand sanitizers or wet wipes that will come handy in staying sanitized
3.Use online Polls to Maintain Engagement
Product polls are a great way to keep your customers engaged . Ask your prospects their opinion of the new services that you are planning to offer. It is a great way to know the market pulse as well.
4.Share fun tips
At a time when most people stay at home in self isolation or as part of social distancing, you can do your bit to ease their stress and add fun to their mundane routine. You can share of list of 10 best movies or shows to watch or songs that can help them beat stress. These small gestures will help you in the community outreach and reinforce your business relations. Show that you care for the community.
Online communication and publicity will keep your audience at ease as they get regular updates about their favorite stores. Share the different measures you are taking to come out of the virus crisis unharmed.
If you want more tips on online branding and the best ways to stay closer to the customers through online platforms watch this space for regular updates. You can also follow us on LinkedIn and facebook to get the most trending tips on custom gifts.
