How to Choose Custom Gifts that People Actually Want

Posted by ProImprint
Posted on October 28, 2020

Can there be any easy way to know about the most popular promo gifts, which will be runaway hits? Answer is YES. Make sure that you are investing in products that will get used instead of gathering dust in their closets.

Here are some tips that will help you to fish out the most popular custom gifts around that actually people need.

Choose a gift item that aligns with your brand

A gift should not be customary; it must be something that your customer needs. If it compliments your brand, the promo gifts are likely to be more memorable. For instance, if you are a catering unit, consider gifts like aprons , knife sets, oven mitts or storage containers that your audience will instantly relate with your brand.

Go for Practical gifts

People love practical things that they’ll use all the time. Choose functional gifts like apparels or personal care items that everyone needs on a daily basis. Handouts like hand sanitizers and face masks will make a great option in the new normal world.

Tumblers or ceramic coffee mugs make great handouts. Your logo will remain in plain sight of your audience every time they relish their favorite beverage at home, work or on the move. It will draw them closer to your brand and enhances their brand loyalty. The big plus is the portability that these logo items enjoy. These will follow your recipients wherever they go, which means that your message will reach a wider audience beyond the target customers.

Wellness items

Show that you care for the wellness of your audience by handing out wellness items like yoga mats, exercise bands, jump ropes and more. it will be useful to ensure a quick work out even when the gyms and fitness centers lie closed due to the pandemic. Your logo and message imprinted on these will get a healthy display at easy rates.

Go green

Who doesn’t want to join the band wagon of eco crusaders and be part of the battle against pollution? Green themed ecofriendly promotional items will highlight your social commitment and inspire your audience to be committed to nature.

Some of the popular handouts to consider include bamboo sunglasses, stone coasters, wheat tumblers, stainless steel straws, recycled notebooks and so much more. We bet, these classic handouts that support a cause will literally be scooped up by the attendees in trade shows.

Be creative

People in general love innovative gifts that are a wee bit different than the run of the mill stuff that they see every other day. So, choose unique or even quirky handouts that will leave your audience in awe.

Bottle opener sunglasses, cooler bag umbrellas, speaker water bottles etc are some of the many gift options on offer. These double utility gifts enjoy a warm welcome and high retention among every genre of audience.