How To Attract More Fans To Your Sports Bar This Football Season
September 5th is the official beginning of football season. For marketers in sports bar business and other niche areas, it makes a peak season of the year. Attract more football fans to your sports bar to hoot, roar, cheer and celebrate the football frenzy and raise a toast to their favorite football players who prove their mettle at the 50-yard line. To attract these sports lunatics to your bar you may have to come up with a lot of innovative business promotional tactics and gifts.
Get started by making an offer that they will never refuse. Spread out some irresistible deals of ale and food and a heady tube time for the fans.
Here are a few tips on how to make the most of the football season in getting your message out.
People prefer crowded sports bar to enjoy the thrills and spills of the game of football among high pitched cheers, mayhem and slogans. A sports bar with empty chairs might not draw crowds. So, make sure to ensure a steady stream of footfalls at your door by offering the best deals and offers in town.
Comfortable seats: Even the most lightheaded beer buff will prefer a comfortable perch to follow their game. Make sure to make comfortable seating arrangements. It will be a smart idea to get some folding chairs at the patio to cater to the swelling crowd at the final hours of the game.
Food : Make sure to put together an appetizing bar food menu that will spice up the football night fun of your customers. Some of the bar snacks that can be considered include popcorn, pretzel, spicy tuna and chicken-wings among others. Soups like tomato soup or spinach soup will make great starters for the bar food. Serve it in trendy soup mugs to make it more appetizing and make sure to imprint these dishes with your brand and message.
It will be smart idea to put up custom magnets imprinted with the football schedules for the fans. Make sure to stock up ale and serve it in stylish drinkware that will complement the mood.You can even come up with some interesting bar games to keep the customer engaged during break. Last but not the least a cute waitress in attendance will round off their day in style. Bar Games
A pool table or two will attract more customers to your bar. Darts or beer pong will be great game ideas to consider.
Deals and discounts
Put up flags and banners that scream out the discounts and deals that you offer. Make sure to have gallons of cheap drinks, which is the easiest way to steal the heart of any beer loving football fan’s heart. Show off your low cost drinks and deals, which should make them tick along for a longer time even after the final whistle of the match.
Create the right Mood
Make your fans feel at home and create a fun and jovial mood for them to soak up the fun of the game at its best. Apart from offering comfortable seats put some cushy folding arm chairs with drink holders like these lounge padded folding chairs in one area of the bar. Ensure adequate TV sets and a good sound system without cluttering up the space. If you are planning any major revamp or renovation, make sure to get the message out by sending these logo announcement magnets as mailers.
Promotional Gifts
The best way to end your business day will be by handing out free gifts to your patrons. Choose any football themed gifts like stress relievers or foot ball keychains imprinted with your brand and message, which will enjoy a long retention as keepsakes and football season souvenirs for your customers. Next time when they are in a mood to wind down with a pint, they will know where to look!
These are some of the many tips that can be considered by the marketers to make the most of the football season. Enjoy!
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