How Restaurants Can Make More Revenue During Holidays
Holiday season promotions for restaurants have a key role in driving up their revenue. Holiday sales account for most of the annual revenue for food and drink industry. Further, holidays bring cheer and color to break the winter lull, and get people outdoors to indulge in fun activities and shopping. So, restaurants can capitalize on seasonal festivities by joining the fun.
Create a winter wonderland theme
Turn your restaurant into a winter wonderland to draw more people and to be the happening place to dine. It will impress everyone celebrating the holiday season. Ambiance and décor have a great role in driving footfalls of your restaurant. So , make sure to bring in a holiday theme into your décor to grab easy attention of the festive crowd.
Take your Holiday promotions to a new high
From playing soft holiday music in the background to adding holiday theme to your website and social media and creating custom gifts for your patrons, you can think of countless promotional ideas to engage the holiday crowd. The basic idea is to make your restaurant a special place to be in, for your guests who may drop in through the door every holiday season.
Set up a holiday season special menu
Make the gourmets feel special by offering a special holiday season menu including take out and catering options. It will definitely enhance their holiday experience and raise everyone’s spirits.
Free custom giveaways with every purchase
In the season of giving , offering a special Christmas promotional gift to the patrons when they visit your restaurant may be just the thing to get them excited! From Christmas themed Santa hats to stockings, and ornaments you have a lot to choose from. Custom kitchen accessories like oven mitts or wine glasses are equally popular options in holiday gifts.
Likewise, choose giveaways that will complement your theme and match the budget. Besides, you can even offer ecofriendly handouts like reusable tumblers or bamboo cutlery sets among others. It will surely inspire your guests to adopt a green life style. Ideally the giveaways that you choose should get your name out there while driving up the holiday cheer.
Make your employees feel special
Holidays indeed offer a special reason for everyone to feel cheerful. Make your employees feel happy and well appreciated by offering custom holiday gifts and incentives. These holiday treats will also go a long way in enhancing their loyalty. Often, all it takes is a small gesture to bring smiles to the faces of your employees or enhance the customer experience.
Sell Holiday themed desserts
You can even sell holiday themed desserts for your patrons who wish to enjoy it later at home. Choose interesting holiday themes like Santa or snowman to complete the experience.
Happy hour
Happy hour can be profitable for restaurants as it will not just attract new customers but will also make customers to stay longer and consume more food and drinks. Offer seasonal drinks at special prices or you can even extend your happy hour promotions all through the season.Make sure to advertise your holiday happy hours on social media. To drive more footfalls.
Offer gift card promotions
Gift card sales increase more than double during the holiday season. You can offer gift card on attractive prices that your patrons will be happy to get. You can even offer discount meal coupons with these gift cards that will get your patrons return to your restaurant long after using the card.
Charity donations
You can donate to a local charity with every gift card promotion above a certain amount. It will encourage patrons to buy more cards and be part of the social cause; while highlighting your social commitment. It will indeed give a special reason for your customers to support your restaurant.
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