How Custom Gifts Make Effective Marketing Tools
- Posted by ProImprint
- Posted on February 20, 2016
Promotional gifts have become integral part in every business campaign. Businesses can choose promotional swag that complements their brand as custom gifts are available in a range of price rates and models.
Here are some sound reasons why marketers should use promotional gifts in their branding campaign.
Make new leads
Free gifts attract new customers and these small tokens continue to remind them of your brand on a regular basis. Research studies show that companies that hand out gifts are preferred by customers to do business with.
Express your thanks
Custom gifts are not just about putting your brand popular but make a delightful way to say thank you to your clients. Surprise your clients with an unexpected free gift as a note of thanks for their patronage.
Loyalty gifts
Make your high value and regular clients feel appreciated with these loyalty gifts that will set off word of mouth publicity and repeat orders. It will make a smart and subtle way to reinforce your brand in the minds of your customers.
Drives up brand popularity
Logo imprinted gifts go a long way in increasing brand awareness. When you hand out daily use and practical items like logo pens or T shirts, your logo will put on constant display in front of your recipients. Logo gifts thus attract easy attention to your brand.
Enhance Trade show Booth Traffic
Let’s be frank about it. Tradeshow booths that hand out the best gifts in town are the ones that get the maximum footfalls. Choose gift items that are interesting and fun that your recipients will love to keep forever. By handing out gifts, you are making a tangible connection with the audience and engaging them with your brand.
Mass mailer campaigns
Keep your audience posted about your business activities and achievements through gifts during mass mailer campaigns. Everybody will have a surprise of their life time when they get a free gift along with their newsletters or company. Light weight and practical gifts like notepads, stress balls or letter openers will all make great gift ideas that nobody can resist.
Milestone celebration gifts
Make your customers or employees feel special and well appreciated with these custom gifts during milestone celebrations like anniversaries. Gifts will impart a festive charm to every observance.
We at ProImprint carry a large selection of custom gifts from popular product lines to cater to your diverse promotional needs. Choose from fun, inspiring, nationalist themed, sports themed or practical gift ideas that will appease even the most discerning customers of yours. Imprint your logo and message, avail free artwork assistance and bulk order discounts. We also have 24 hour free shipping options for those business events convened on short notice.
So, what are you waiting for? Browse our collection and choose your custom gifts that will leave a lasting impression among your customers.
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