Four Smart Ways To Get More Footfalls At Your Trade Show Booth
Tradeshows are massive and costly events for any marketer. So, it is absolutely important to ensure maximum footfalls at their booth by promoting your space in an innovative way and by handing out unique promotional swag that nobody can resist. Tradeshows are multimillion dollar events where the marketers will have to strive hard and act smart to draw the maximum leads in the form of new customers to ensure the best value for their money.
Tradeshows and other business events help foster business relations and to earn more money in the long-run. So, if you have been wondering how to get the maximum leads at your tradeshow, here are some great tips.
Build up an interest before the Trade Show Begins
Send out a custom email to the other attendees and let them know that you are looking forward to meet them. Make sure to add a small gift voucher, a free trial offer for your product or a special gift that nobody can match. These little tips will make your brand stand out and engage your prospects perfectly.
At the event
Talk directly to your clients at the event to get solid leads. Engage them in an interesting discussion without an obvious sales pitch. It will highlight your expertise and business acumen.
At the end of the event
Before the conclusion of the business event, make sure to share your contact information and booth number with your audience. It will be a great idea to hand out a small token gift for the guests who visited your tradeshow booth or a product voucher and the gift offers. This will be a perfect way to make a personal rapport with those interested parties.
Choose Promotional gifts that are inspiring
Promotional swag is the single most important factor that drives tradeshows and its crowd. Make sure to choose practical gift ideas that are long lasting and thus will keep your logo right in front of your audience. Powerbanks, phone stands, stylus pens and USB flash drives are some of the latest and trending gift ideas that can be considered to keep your logo stick in their minds.
No matter what your choice or budget is, we at ProImprint have a range of exciting gift ideas for every event. When tradeshows happen to be massive events that bring together some of the best known names from the industry under one roof, you need something unique to put your brand ahead of the rest!
Tell us your needs and budget and we can help you pick the best logo gifts and imprint methods that will create maximum impact. Happy shopping!
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