Everything you need to know About The $19 Billion Valentine’s Day Industry
- Posted by ProImprint
- Posted on January 6, 2016
As per the studies of the National Retail Federation, Americans will spend $19.3 billion on Valentine’s Day gifts this year! Valentine’s Day is the day for the love struck couples to renew their wedding vows and romantic commitments. It is also a perfect time of the year for businesses to engage their customers with their brand in a subtle way by handing out romantic custom gifts and freebies that they will cherish for a long time.
Here are some surprising facts about Valentine’s Day gifts
- Men spend twice as much as women on V day gifts. Men also have high expectations regarding the value of the gift that they get from their partners. While men expect their partner to spend $230 on a gift women only expect $196, according to a survey by Chase bank.
- This year consumers will be spending 4% more from last year on their Valentine Day gifts
- Married couples lag behind dating or engaged couples in buying gifts while about 18% of people in relationships do not spend anything on valentine Day gifts.
The most popular Valentine’s Day gift ideas
Candies: Custom Candies make the most popular gift idea among couples. About half of Valentine’s Day customers will buy candy. ProImprint has a range of candy and food gift items on offer. From fortune cookies to chocolate gift boxes, gummies and M & M chocolates- we have it all and more. Check out these Candy Bags Conversation Hearts with Imprinted Header Card that will make a wonderful gift during this day. Imprint your message or love quote on the header to make it a personal gift and a compelling wedding favor.
Heart shaped clips: These popular work desk items will make perfect V day gifts. Every time your recipients check their daily reminders, appointments or shopping lists, your recipients will surely feel great about your logo
Plush toys: Cuddly and adorable plush toys make wonderful gifts for Valentine’s Day gifts. Available in a range of cute shapes like Teddy bears, monkeys and tigers, plush toys enjoy a long retention among your recipients. Imprint your logo and message and see how easily they fall in love with your brand.
Aromatherapy: There is nothing more romantic than a pampering spa experience in the soft candle light for most couples. Join them in celebrating love and care by handing out these logo spa kits, which will leave them spoilt for choice.
Heart shaped key tags: Unlock their padlocked love for their special someone with these highly practical heart shaped key tags. Apart from keeping their keys safe and well organized, these key tags will remind them of the caring profile of your business.
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