Custom Totes -Celebrating The Work Horse Among Custom Bags
Tote bags make great summer promotion staples and tradeshow favorites. Reusable and long lasting, totes can be effectively employed during corporate branding, product launches, employee recognition programs and business events among others. Functional and cost effective, tote bags have a massive imprint area for all your brand and message.
To celebrate the summer season and the outdoor travel time, we at proimprint took an online poll on totes to know about the preferences of the users and to know how they wish to use these amazing work bags.
We had send mailers on totes to our regular clients and new tradeshow leads to set the ball rolling of a very interesting interactive session.
Here is a quick summary of what our clients feel about these hard working custom bags .
Durability matters
Interestingly most customers rated totes high in daily use items for its durability. They agreed that even the best shopping days can go haywire but for a dependable bag to haul their purchases. Most people preferred to carry their favorite totes wherever they go for all those unforeseen toting needs.
Do they ever take note of the brand imprints?
The next query in our feedback form was on the effect of brand imprints. The business owners should be happy to know that most recipients took a closer look at the brand and message imprinted on these. Most people who participated in our online poll also opined that they prefer custom bags with stylish logo or message that will make them popular in their friends circles. Attractive designs and colors are the two most important factors that made custom bags popular.
How a trendy bag becomes an interesting conversation topic
Bags seem to be excellent conversation starters going by the feedback that we got from this questionnaire. Most people told us that every time they carry a unique or quirkily customized bag to any musical event or the beach, they will get instant attention from everyone around. Some recipients even admitted that a stylish tote has earned them many new friends for life as these make excellent ice breakers to start a conversation in a group!
Totes as fund raising items
For our question on how totes are popular as fund raising items, we got an overwhelming response of YES as answer from over 85% of the participants. The low cost advantage makes totes a perfect choice for non profits to raise funds or as awareness campaign gifts to promote social causes and events. Totes enjoy an excellent patronage from the audience as fund raising items as everyone loves to take home these bags that never go out of fashion and to be part of a noble cause. Our customers also shared their view that given a choice they would love to buy T-shirts or totes as fund raising items than any other logo items.
So, this impromptu survey once again reiterates the amazing popularity that these reusable bags enjoy in promotional circuits. Well, we bet, this findings will give the marketers another reason to make totes their principal imprinted item this season.
