New Year, New Swag: Custom Products to Elevate Your Business

Kick off the new year by energizing your team with custom products that highlight your brand while generating enthusiasm and connection!

Custom swag goes beyond simply adding your logo to a product. It’s about designing items that people will cherish and use daily, ensuring your business stays top of mind. Whether you welcome new hires, celebrate accomplishments, or enhance company culture, the right swag can make a lasting impact.

Out with the old and in with the new! Here are our top four customized merch ideas to kickstart the year and leave a lasting impression:

Get cozy with custom branded blankets.

Wrap your team in warmth and comfort with custom blankets featuring your company logo. Perfect for chilly offices, outdoor events, or cozy nights at home, blankets are a practical and thoughtful gift.

Choose from various colors and sizes of fleece, sherpa, or outdoor blankets. Personalize them with your logo or unique patterns that reflect your brand’s identity. Not only do they offer comfort, but they also ensure your brand is front and center all year long.

No office is complete without custom branded mugs!

Start the day right with custom mugs that bring personality and warmth to every sip. Whether it’s for coffee, tea, or hot chocolate, mugs are a daily essential that employees and clients will appreciate.

Options include ceramic, stainless steel, or insulated travel mugs with features like spill-proof lids and ergonomic handles. Add your logo with bold color prints, laser engraving, or even a full-wrap design to make them truly unique.

Custom products like ice scrapers always save the day!

Help your team tackle winter weather with branded ice scrapers that are both practical and durable. These cold-weather essentials are perfect for employees who commute or clients in regions with snow and ice.

Choose from compact, ergonomic designs or larger models with added features like built-in brushes. Add your logo through screen printing or embossing to ensure your brand is visible with every use. Ice scrapers are not only functional but also a clever way to show you care about your team’s convenience and safety.

The intersection of style and functaionality with beanies.

Keep your team warm and stylish with custom beanies featuring your company’s logo. Ideal for outdoor activities, winter events, or just braving the cold, beanies are a versatile and trendy option.

Select from knit, fleece-lined, or pom-pom beanies in a variety of colors and styles. Add embroidered logos or personalized text to create a professional yet cozy look. Beanies are an excellent way to foster team spirit while showcasing your brand.

The right custom swag can do more than promote your brand—it builds loyalty, inspires pride, and creates lasting connections. By focusing on quality, utility, and thoughtful design, these four ideas will ensure your business stands out in 2025.

Looking for more inspiration? Explore our exclusive catalog at ProImprint to find the perfect customizable swag for your goals this year!

This article was written by Kyleigh Wall from the ProImprint content team.