Coloring Books- The Jovial Way to Engage Your Audience

Coloring books are in vogue not just among kids but adults as well. Fun to use, coloring books have many health and marketing benefits that not many of us are aware of. Versatile and popular across all age groups, custom coloring books will fit all your marketing plans with ease.

In the new normal world where people had been in isolation, coloring books have become a productive handout that will engage the users and boost their creativity while promoting your brand. Coloring books are ideal for all types of industries and business verticals because it is an activity that most people can relate with. So, no matter whether you are promoting your food brand or fashion industry, coloring books will make an appropriate handout to spread awareness about your brand.

Boosts Creativity

Coloring books are a fun way to enhance creative skills of your recipients . The intricate designs on each page will keep them glued to the books for hours on end while engaging them with your message in a  subtle way.

Relieves Stress

Studies prove that coloring books can enhance the focus of people and help them to stay relaxed and stress free . The best part is that your recipients can use it anywhere, anytime, which in turn will take your message into a wider audience.

Help to cut down on screen time

With more people working  and studying online than never before, the average screen time has hit an all time high. In addition, most people spend hours together on online games and TV for entertainment. So, coloring books will help both kids and adults to turn their eyes away from the screen and keep their minds creatively engaged. Coloring activity will also boost  dexterity and concentration.

Make learning fun

Human brains register images faster than text. So, you can make learning fun for kids through custom giveaways like coloring books. It will make learning fun and help them to remember facts easily. Thus coloring books can be used in various awareness campaigns in schools and organizations.

Different ways to use coloring books in promotions

As referral gifts: Coloring books along with other stationery items will make great referral gifts that your customers will find useful. Customize with your brand and message to make it unique

As subscription gifts: Custom coloring books will make great handouts for new subscribers

Online Contest Gift – Increase the participation of your online contests with promotional coloring books. It will boost your social media promotions.

Fund raising items: Coloring books are budget friendly yet popular, which in turn will make it excellent fund raising items. Further, coloring books are engaging and fun and will leave the recipients relaxed and more perceptive to your brand message.

How do you think promotional coloring books will help to improve your marketing? Share your ideas with us in the comments section.