Category Archives: Infographics

Consumers hang on to promotional products for an average of 6.6 months. Let’s be frank about it! Promotional products keep your brand and information in front of your customers for a very long time. However to ensure maximum retention, business owners should choose custom items that are functional and something that their recipients can use […]

Forty-Eight Percent of Consumers Would Like To Receive Promotional Products More Often Business owners who might not have employed custom gifts ever in their marketing mix will find this finding a bit surprising. The mere fact that around 48 % customers wish to receive promotional products more often will show how popular and customary it […]

Fifty-three percent of the time, promotional products create favorable impressions of the advertiser. Promotional products are popular items to spread brand awareness and to drive up brand recall. However did you know that these custom gifts create favorable impressions of the advertiser in 53% cases, which are tell tale evidence of the effectiveness of these. […]

At just 1/10th of a cent, bags tie with writing instruments for the lowest cost per impression of any promotional product in the U.S. An ideal promotional item is not just something that is functional or that has a low sticker price. A perfect custom gift will bring together the best of both these worlds […]

Thirty-One Percent Of U.S. Consumers Own A Promotional Bag Bags are the second most popular promotional items among marketers and it is no wonder that 31% of US consumers own a custom bag! Everyone uses bags in their daily lives irrespective of gender, age groups or demographics, which means that custom bags will make a […]

With nearly six thousand impressions in its life span, bags generate more impressions than any other promotional product in the U.S. With thousands of promotional gifts on offer, marketers often find the task of choosing the best gift item an overwhelming task. That is where the popularity rating of personalized gifts serves as a handy […]

While only 55% of people did business with advertisers before receiving a promotional product, the customer percentage went up to 85% after business owners handed out custom gifts. Promotional items are believed to be one of the oldest forms of advertising. Reports suggest that American businesses spend around $20 billion a year on custom gifts […]

Only one in five people will trash an unwanted promotional product Even in today’s technology driven world, it is interesting to note that physical advertising and tangible promotional gifts continue to play a major role in marketing brands and earning customer recognition. A recent PPAI report says that promotional products enjoy a long retention and […]

Are You Aware That Six In 10 Of Them Keep Promotional Products For Up To Two Years? PPAI reports unveil some of the most unusual and little known facts about promotional products and one of which says that custom products enjoy a formidable retention of up to 2 years. Believe it or not! 6 in […]

Did You Know 53% Of recipients Use A Promotional Product At Least Once A Week. Promotional products enjoy long lasting impact and will leave a strong influence on your audience. Imprinted gifts will make a veritable part of the marketing mix of marketers in staying connected with the current clients and reaching out to the […]