The Benefits of Football Promotions That you Might Not Have Thought About

Football themed promotions are not hype! Just think of the residual effect these can have in making consistent impressions, repeat customers and bigger brand popularity well beyond the football season. It is not for nothing that marketers all over the country are pumping millions of dollars into their football promotions. Benefits are indeed limitless and the impact long lasting!

Here we go with some of the advantages that only a football themed campaign can ensure!

Build up your email list

As patrons troop in to your bar and restaurants, all you need to do is collect their emails to build up your data base for the upcoming mailer campaigns. You can even handout discount vouchers or custom promotional gifts for subscribers that sign up for your newsletters or follow your social media pages. Win-win!

Game day live!

Remind your patrons who are stuck on their cozy sofas on what they are missing by streaming your football promotions live on Facebook or Instagram.  They will surely make up for the lost time. It is a brilliant opportunity for your logo to get the maximum visibility of the year. Make the best use of it. Bring your team together and chart out a marketing game plan for your football promotions and events and ensure long lasting result beyond the game night.

If you are not planning to go live, you can still record videos to capture the excitement of the game day promotions that can be used in future. Never miss a beat because football season and its events are something that are too good to let go.

The final moments of the match and the nail biting finish will make valuable bytes for future. Even if the home team loses, it will be the biggest treat to any true football fan. If the home team pulls off a victory, you have the bragging right for a life time as you upload to your social media platforms with a tagline on how exciting it is to watch the game at your place!

 Engage the Visiting Team’s Fanbase

Football has no barriers of distance or demographics. Foster relations and make new friends  during football promotions by reaching out to the visiting team. If your bar or restaurant is located near a stadium, this could be a great strategy that can be adopted. The bartenders can whip up signature cocktails of the visiting team’s state to impress them and draw them closer to your business. Though the home team and its fan base is super special to you, every other team deserves appreciation and that is all about sports spirit!

The best way to spread the word about your promotions to the out-of-town customers  would be to run a Google Ads campaign using appropriate keywords like the  name of the stadium. It will drive up the footfalls of your bar or restaurant. Just put on your creative caps to come up with more ideas.

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