5 Ways Custom Pens Make Great Brand Builders
- Posted by ProImprint
- Posted on October 3, 2018
Pens make formidable marketing tools to promote social cause, brands and businesses. Everyone needs pens in their daily lives and by handing out these custom gifts you can make consistent brand impressions for a very long time. Six out of 10 people keep a promotional item they have received for at least two years while 53 percent of these people use their promotional products at least once a week. When you hand out something as useful as pens, it will leave a huge impact on your business.
Custom pens are light weight and compact, which makes it easy to distribute during mass promotional events like tradeshows and mailer campaigns. Offered in a range of colors and models, custom pens are well suited as corporate gifts, party favors or as gifts for themed events as well. Offered in a wide range of models including plastic, metal, recycled, novelty and many more, it is never too hard to find a custom pen that matches your needs. If you are looking for a smart and stylish pen with a low price tag Wolverine pens will be a great choice whereas ecofriendly models like wooden stick pens make a great choice. If you are looking for some head turning novelty items that are hard to miss, never look beyond these attractive light up spinner pens that ill double up as a handy source of light , a fun toy and a pen all at once.
Custom gifts can change consumer behavior
Functional gifts like custom pens can influence the buying habits of customers and inspire them to switch brands. Customers often develop a soft feeling and brand loyalty towards brands that hand out freebies. Even a simple gift like pens can actually convince your customers to stick with your brand.
Effective marketing strategy
If you are running a budget campaign to promote your brand there can’t be a better gift idea than custom pens to reach out to a massive audience. It will take your brand to your audience and ensure assured ROI. Pens are ideal custom gifts for start ups and small businesses especially as they will be handing out a highly useful custom gift that is affordable.
Achieve Instant Brand Recognition
Your brand imprinted on pens will be displayed right in front of the eyespan of the customers. Everytime they use the pens or see it in the pen bin, their brand recall will go up manifold. These custom pens will make your customers recognize your business instantly
Ensure more exposure
Promotional methods like TV advertisements and billboards that are seen by consumers for a few seconds are usually forgotten soon thereafter. However custom gifts like pens will keep your brand and message right in front of the audience for a long time thereby earning more exposure.
Great for all types of businesses
Custom pens are well suited to promote all types of businesses that range from start up entities to large organizations and everything in between. Custom pens will make great promotional tools.
Custom pens will help your brand to leave an indelible impression in the minds of your audience. Browse our complete line of custom pens to choose a model that matches your needs. Did you find this post useful? Be the first to share the post and spread the word to the overwhelming community of pen lovers.
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