2019 Calendars Are Here! Here Are Some Smart Tips To Use It Effectively
Calendar season is here again. It is the time of the year to draw out the list of customers and order your 2019 calendars to be given as freebies. Custom calendars make one of the most effective and budget friendly gifts in your overall marketing strategy during New Year promotions.
In the deluge of online promotions, often we miss out the beauty of classic, tangible gifts that make effective marketing tools on a budget. Paper calendars may look out of place in this increasingly digital world. However the unbeatable popularity of paper calendars proves that these timeless gifts can never go out of trend. It is interesting to note that the paper calendar industry has seen impressive growth over the last decade.
Surveys show that an average household has at least three calendars in use, of different types, including desk calendars, wall calendars and calendar magnets among others. 70% of recipients who got custom calendars consider doing business with the companies they get them from.
What makes Paper Calendars Effective
Simplicity and the ease of use for every genre of people including those who are not technically inclined is one of the best selling points of calendars. People who face marketing fatigue due to the overdose of social media and online campaigns will find these simple gifts truly impressive. Calendars add a pop of color and lively charm to the bare walls and will make a delightful way to highlight the hobbies and interests of the users because calendars are available in a range of diverse themes including cars, nature, wild life, kittens and a lot more.
A brilliantly colored calendar that is customized with the brand and message of the marketers make an interesting conversation starter too. Anyone who enters a room will be enthralled with these vibrant calendars that double up as stylish décor item apart from being a highly functional annual calendar.
Tips to remember
Distribute them early: By handing out 2019 calendars months before the New Year, your logo items will have a better chance of getting retained because people will keep the calendars they get first and may keep the spare calendars away till they need it. So, make sure to hand them out early.
Keep your message prominent: Make sure to keep your business message stand out to get people take note of it without interfering with the function and aesthetics of the calendars.
Customize it effectively: Make sure to include your tagline and contact details so that people will find it useful in availing your services. Your customers will be using these logo items for a year, so try to make it as interesting and engaging as possible to drive referrals and word of mouth publicity.
Order your calendars right away to ensure brand promotion till the end of 2019, and beyond!
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